Cutting out the MVPD or broadcast channel means it’s now up to direct-to-consumer video streaming services to proactively monitor their delivery networks.
The pace of direct-to-consumer video service developments only seems
to be accelerating as major content
providers look to tap into the remarkable growth subscription video-on-demand (sVOD) has seen in recent years.
For example, this year Disney announced its plans to launch Disney+ in mid-November, offering streaming consumers access to
more than 7,500 TV episodes and 500 films. Then in mid-September, NBCU followed suit announcing it would take a bite of the D-2-C apple. In April 2020, the network plans to roll out Peacock, a streaming video service offering customers 15,000 hours of content.
The numbers tell the reason why traditional media companies, new entrants and even specialty publishers are racing to take advantage of the D-2-C video streaming market...
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